Launch Formula

The A-Z Success Blueprint for Pet Care Facility Entrepreneurs

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Join us at the Pet Business Growth Workshop 2025 and spend 3 days with experts to launch your biz!

Get Your Pet Care Business Started

Launch Formula is the most comprehensive guide available to pet care entrepreneurs seeking to start their dream business.

The Dog Gurus provide you:

  • Step-by-step instruction on building a pet care business
  • Support for creating a startup that meets client demand in your area
  • Expert Pet care business advice on policies and systems that maximize revenue and ensure legal protection
  • Advice for opening a business efficiently
  • Templates and guidance to hire your Grand Opening staff and welcome your first customer(s)

What are the main benefits of the Launch Formula?

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Avoid Costly Mistakes

Sidestep roadblocks and setup legal protection.

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Eliminate Frustration

Get your business off to a smooth start with expert advice.

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Streamline Efforts

Create efficiency that sets you up to be profitable from Day 1.

The Dog Gurus Launch Formula is our most popular digital training course for aspiring pet business owners.

Our modules include:

  • Training videos and handouts on daycare standards of excellence, facility design, pricing strategy, and canine body language
  • Supporting worksheets for forecasting your first year of operations
  • Customizable templates for staff, customer, and pet forms
  • Checklists and action guides for every stage of business development
  • Key decision overviews to help you make informed choices and avoid common pitfalls
  • Reflection points to evaluate progress, refine strategies, and ensure continuous improvement
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Hear from our Launch Formula graduate

Here’s what our Launch Formula Graduates are saying:

“The step by step guides and videos really brought the ins and outs of running a facility to life.”

“I’m great with dogs, but intimidated by numbers and how to manage a staff. Launch Formula’s materials gave me the confidence to open my dream business.”

“The expertise included in this course exceeds the price I paid. There are so many aspects of running my pet care facility that I hadn’t ever considered. Launch Formula helped me think through everything from how to staff my first team to evaluate dogs that will be a good fit for our daycare.”

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Launch Formula $995

Launch formula empowers new pet care business entrepreneurs by providing facility zoning, planning, employee guidelines, and revenue forecasting tools required for a seamless and successful new business launch.

We navigate you through the 5 STEPS to open your pet care business and help make your dream a reality. We have done it ourselves, and we can get you there too!

Here’s what’s included:

  • Flexible subscription extension for a monthly fee

  • Library of training videos covering various pet care start-up business topics
  • Action guides for policy, system, and procedure implementation
  • Your coach is an industry expert, who has been in your shoes
  • Monthly coaching will keep you on track and answer all of your questions
  • Step by Step Guide to the 5 Stages of Opening Your Business
  • Industry standard setup proficiency
  • Staff hiring & safety guides
  • Pet care business form templates
  • The Dog Gurus best-selling program: “All About Dog Daycare”
  • Pet Business Forecasting
  • Pet Business Accounting: Understanding Your Numbers
  • Comprehensive Staff Training (Knowing Dogs 101 & 201)
  • Implement Dog Evaluations (online course) for keeping pets and employees safe

Is Launch Formula right for me?

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Safety First!

Investing in a dog daycare that prioritizes safety through adherence to safety standards and promotes excellence through education, evaluation, enrichment, and emergency preparedness is crucial for your pet’s well-being. To dive deeper into these principles check out our video on Group Play Safety Standards.

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It’s your time to create a strong business plan that helps you secure what you need financially to turn your pet care business dream into a profitable reality. Let’s get started!