The Dog Gurus Online Store

Online Course +
Expert Coaching

LAUNCH

Our signature program for those who are starting their own business. Pet Care Business Launch Formula will walk you through the 5 stages of opening your business. Avoid mistakes, streamline your efforts, and get open faster with this program from The Dog Gurus.

Online Course +
Expert Coaching

GROWTH

Our signature program for established businesses that want to grow. The Growth Intensive program will begin your journey on the 10 steps of sustainability for your pet care business. Our goal is to help you reach double digit profit increases!

Online Course +
Expert Coaching

PROFIT

Our signature program for companies that want to scale. Ready to expand your business, become a leading brand and generate a 6 figure paycheck? Pet Care Business Profit Network is the program for you! Program enrollment is by application.

Get The Library if you’re a small daycare (1-2 employees) wanting to do your own research. It offers tools and resources, but it’s single-user access and not a step-by-step program.

Key areas covered:

• Enrichment, Leadership Development, Operations, Finances, and Pet Health

Online Course +
Expert Coaching

Get Knowing Dogs and have peace of mind that your team understands the heart and soul of your business (the dogs!!) Knowing Dogs provides your team with training on dog language (101) and group play (201) and helps them better communicate with the animals in your facility’s care (and each other!).

Online Course +
Expert Coaching

Get Pet Guru College and set your Client Care, Daycare, Enrichment and Lodging Counselors apart by offering customized, role-specific continuous staff training. Pet Guru College does the hard work for you by onboarding employees faster, reducing payroll training hours, and contributing to a fulfilling and enjoyable work environment. Pet Guru College INCLUDES Knowing Dogs.

Get shirts, totes and mugs for your team!

Trick of the Month is a ready-to-go, revenue-boosting subscription service you can add to your current monthly services or offer as a standalone product to create a new income stream. Trick of the month is a ONE TIME purchase….that allows you to make money all year long!

Everything you need to set up and run an enrichment based daycare

Our Toolkit Includes:

• 70-page How To Implement Daycare Enrichment,
• An Enrichment-Based Model of Daycare pdf;
• An Implementation Companion Workbook;
• Done-For-You Resources and Templates;
• Pre-Designed Floor Plans; Schedules and Pricing Guides;
• Marketing Material for your email lists,
• Social media, and newsletters;
• A detailed Guide to Teaching Many Different Enrichment Activities

This PDF book on Enrichment Daycare Toolkit provides a brief overview of this new model of dog daycare and why everyone should implement it.

With The Dog Gurus evaluation forms and customizable templates, evaluating dogs for social playgroups just became a walk in the park. This online course is ideal for pet care center owners, new operators, and anyone providing off-leash dog play groups with a safety-first mentality! Approved for 7.75 CEUs for CPDT. Approved for 6 CEUs for PACCC.

Levels Training is a new, more flexible way to offer group dog training classes to your clients. This unique approach offers busy family pet parents an alternative to traditional training classes that follow a set schedule and syllabus. It also increases your ability to tailored training classes to the skill level of each individual dog.

The Four E’s of Excellence is your guide to off-leash daycare success. Learn to create safe playgroups, a fun environment, and efficient operations. This is a best-in-class guide that will set your facility apart from your competition.

Educate, engage, and impress your customers with our expertly designed canine body language posters. These easy-to-frame visuals clearly categorize and demonstrate body language signals into levels of importance, helping pet owners and staff alike understand dogs’ cues with ease. Displaying these posters not only showcases your commitment to pet safety and care but also fosters trust with clients who appreciate your knowledge. Available in 24″ x 36″ posters for prominent display or in a convenient 8 1/2 x 11 downloadable format, these resources are based on Robin Bennett and Susan Briggs’ widely recognized traffic signal management system from their book Off-Leash Dog Play. Perfect for training areas, lobbies, or classrooms, these posters enhance education while elevating your professional image.

Canine body language made easy to learn as a fun game for your staff. Game includes four playing options, 24 color photographs, and answer key. Requires printing photos and assembling game pieces from the PDF file provided (21 pages of instructions, answer key and color photos).

Nine of our most popular dog management tools and resources consolidated into one easy -to -download PDF for your convenience. Includes: Off-Leash Play Application Form; Off-Leash Play Evaluation Checklist & Instructions; Playstyle Management Chart; Existing Dog Assessment Checklist & Instructions; Dog Incident Checklist, Report & Instructions; Problem Behavior Management Guide; Dog Fight Policy & Checklists; How Do Your Playgroups Measure Up Document; and, Red, Yellow and Green Chart.

An information-packed guide to help you act proactively, defensively, and safely! In this NEW downloadable 13-page guide you’ll learn ways to deter an approaching dog, effective and safe ways to break up dog fights, the six levels of bites to be aware of, and when to get help from a professional dog trainer.

Operations Bundle

Unlock The Secrets to Implement Enrichment Daycare, Create Systems for Efficiency, and Foster Team Accountability.

Creating Standardized Operating Procedures (SOP’s) for your business is an essential element to ensuring the financial and operational success of your business. This 100-page SOPs manual is curated from industry best practices and provides a customizable template so you can easily add or change details within the content to suit your specific operational procedures.

An Employee Handbook is a key tool for any business to provide consistency in your employee management and position expectations. Our guide makes it easy to start with your state specific template and update for your company and your pet care service custom policies. Save time and frustration from staff drama with a complete Employee Handbook.

Our most popular Staff Management Tools packaged into a single PDF. Includes: Interviewing for Quality Hires; Leadership Exercises; Playgroup Staff Guidelines (Leader Role & Daily Schedules; Daycare Counselor Performance Checklist & Instructions (Experienced & New Employee versions); New Staff Training Bonus; and, a Powerful Communication Skills Worksheet.

Operate a dog daycare or off-leash playgroup that stands apart from the rest with our Four E’s of Excellence: Environment, Evaluation, Education, and Excellent Operations. With updated checklists and guides, you’ll get proven practices from top-industry leaders that allow you to run your business efficiently and effectively! Also included in your purchase you will get the minimum standards for Lodging, Dog Training, and Spa Services!

Bottom line: employees cannot be held accountable without first knowing what they are being held accountable for. Job descriptions provide clarity and the guidance they need for optimal job performance. Save time, money, and management hassles with our customizable templates. The 50-page PDF includes 16 templates including guest services (5 positions), pet care (6 positions, including dog training and grooming) and management (5 positions) jobs.

The All About Dog Daycare Workbook is non-negotiable for pet care owners looking to organize ideas and track completion of important action items. Pulled from the book All About Dog Daycare… A Blueprint for Success, this is the accountability tool necessary to move forward with your dream of operating your own daycare.

This digital download is a handbook that provides an overview on establishing key policies for your pet business. This PDF guide and workbook includes tips of top insights we wished we had known before starting.

The Performance Feedback Process includes done-for-you forms that gives you everything you need to do employee performance reviews for staff job performance, teamwork, and retention. And it’s easy-to-implement, too!

Budgets are an important tool for increasing your pay as a business owner, while still setting aside the necessary funds for payroll, inventory, marketing, and investments to grow. Create your budget with our step-by-step system.

Formatted into an easily accessible and digestible ebook, Counting Noses, is the only financial and accounting resource customized to the pet industry. Comprehensive content written for small business owners to be confident managing their own business finances.

Pet Profits: Know Your Numbers That Make the Difference Between Just Scraping By and Thriving Workbook is a 32-page PDF download with Excel templates that help you understand how each service you offer contributes to your profits. Special templates for dog trainers and pet sitters included!

Whether you are new creating your initial business plan or a veteran business operator, financial forecasting is a valuable decision-making tool. Our five-step guide helps you to gain clarity on both the revenue and expense impact of the business.

The Financial Health Check-up Series workbook is a step-by-step guided process to ensure a healthy financial structure for your business. Digest and implement the information at a pace that makes sense for your particular business and lifestyle.

Whether you are a seasoned pet care professional or new to the industry, these three digitally delivered Excel workbooks containing 14 templates with detailed instructions will give you a powerful tool in making business decisions easier.

In this next level of Key Performance Indicators, we build on the metrics introduced in Part 1 while introducing 16 new spreadsheets that are divided into three workbooks: Financials, Operations, and Marketing.

Pet business industry statistics are important for planning and improving your own business operations. The PDF download of the most recent annual report of pet care services results.

Preferred Partners & Vendors

All About Dog Daycare

Off-Leash Dog Play