Is Your Staff’s Training Going to the Dogs?
We Have a Better – Digital – Training Solution
to Get Your Business Back on the Fast Track!
→ Do you spend hours and hours reviewing best practices and essential training with your team and feel like you’re getting nowhere?
→ Are you trying to teach interpersonal skills to a team of staff members who just don’t get it?
→ Are you losing valuable resources due to staff errors and an uninviting work environment?
As a pet care business owner, you know when it’s time to teach your staff some new tricks. That’s why we’ve made providing content-rich, relevant and convenient training solutions for your team as easy as sit, stay, heel!
Get premium training memberships offered only by industry experts The Dog Gurus®! With three levels of training packages to choose from, you are guaranteed to find a proven staff training program that works for your pet business.
Save Hundreds on Staff Training Costs (and Unnecessary Injuries!)
Retain High-Quality Employees and Reduce Turnover
Soar Past Your Market’s Standard of Customer Service
Choose the membership level that best fits your team’s needs. We’ll take care of the rest, so you can focus on what really matters — growing and sustaining your business!
Pricing below is for a single business location. If you have more than three locations, please contact us for Enterprise Pricing. Our Enterprise Pricing is based on the number of yearly users, while still giving each store access to their own dashboard to track employee progress and the ability to create regions.
Meet The Dog Gurus™
Hey there! We’re Robin and Susan, co-founders of The Dog Gurus. Two women with BIG LOVE for all our furry, 4-legged friends, their humans and the business owners dedicated to providing every pup-centered service they need. If we haven’t met already, here’s a little bit about who we are…

Robin Bennett, CPDT-KA
Co-Founder, The Dog Gurus
Robin Bennett is a Certified Professional Dog Trainer, author, speaker, and expert on dogs. She founded one of the largest dog training companies in Virginia and has been using her expertise in “reading dogs” to teach families how to train their pets as well as helping others in the pet care industry keep dogs safe for over 20 years.

Susan Briggs, CPACO
Co-Founder, The Dog Gurus
Susan Briggs is a Certified Professional Animal Care Operator, author, speaker, and pet business expert. As co-founder of The Dog Gurus, she brings over 18 years of experience in the pet industry with 12 years as co-owner and operator of a successful dog daycare, lodging, grooming and training business in Houston, Texas
Not sure which program is right for your business?
The Library

Get The Library if you like doing your own research on your own time and don’t have more than 1-2 employees. This will give you tools and resources to help your team but is single user access and not set up as a step-by-step training program. The library does provide access to dozens of done-for-you lunch and learns for continuing education of your team, and new ones are added each month!
Knowing Dogs

Get Knowing Dogs and have peace of mind that your team truly understands the heart and soul of your business (the dogs!!) Knowing Dogs provides your team with comprehensive training on dog language (101) and group play (201) and helps them better communicate with the animals in your business’s care (and each other!). Plus, your team will gain the skills they need to avoid unnecessary injuries, stop chaotic behavior, and provide a fun and playful environment for dogs.
Pet Guru College

Get Pet Guru College and set your Client Care, Daycare, Enrichment and Lodging Counselors apart from your competition by offering customized, role-specific continuous staff training. Unlike anything on the market today, Pet Guru College does the hard work for you by onboarding employees faster, reducing payroll training hours, and contributing to a fulfilling and enjoyable work environment, while providing coveted shortcuts and samples that simplify the process of creating tested and perfected S.O.P.’s. Pet Guru College INCLUDES Knowing Dogs. To see the content list details of Pet Guru College, click here.
What Do You Get? Compare Programs
Library | Knowing Dogs 101 & 201 | Pet Guru College | |
Access to over 300 tools, checklists, blogs, and other resources for your business | x | x | x |
Online access on any device | x | x | x |
Monthly billing | x | x | x |
No commitment or contract (cancel anytime) | x | x | x |
Monthly Lunch & Learn handouts for staff continuing education | x | x | x |
Facility use -train your employees at any time (up to 30 people) | x | x | |
Online dashboard for supervisor/manager to track employee progress | x | x | |
Online access to Knowing Dogs 101 Dog Language | x | x | |
Online Knowing Dogs 101 Leader Guide | x | x | |
Study aids, exercises, and module evalution questions | x | x | |
Case studies, hands-on activities and shift tips | x | x | |
Continuing education credits from CPDT, PACCC and RACE | x | x | |
Online access to Knowing Dogs 201 Group play | x | x | |
Online Knowing Dogs 201 Leader Guide | x | x | |
Comprehensive training for Client Care Counselors (11 weeks formal training) | x | ||
Specialized training for Daycare Counselors (12 week formal training) | x | ||
Customized exercises and information for Enrichment Counselors (6 weeks formal training) | x | ||
Relevant training content for Lodging Counselors (10 weeks of formal training) | x | ||
Weekly onboard training review process to guarantee training transfers to skills | x | ||
6 hours of soft skills training on responsibility and ethics | x | ||
Communication Skills for Pet Care Professional Course | x | ||
Set up fee | None | $199 | Waived |
Pricing below is for a single business location. If you have more than three locations, please contact us for Enterprise Pricing. Our Enterprise Pricing is based on the number of yearly users, while still giving each store access to their own dashboard to track employee progress and the ability to create regions.

30 Day Happiness Guarantee
We know you’re going to see immediate results within your team and business as a member of our training programs… But we’re so invested in your success, that if you find it’s not a good fit after completing 5 hours of training in any of our membership plans, we will give you your money back, less the non-refundable set-up fee. Build your business with the best trained team in your market!